What is Success+ and what does it do?

GoCardless Success+ uses payment intelligence to manage and reduce payment failures. If Success+ is enabled, then when a payment fails because the payer had insufficient funds, GoCardless will automatically select a date to retry that payment. Success+ uses a machine learning model to intelligently select the best retry date among all available options. It does this based on:

1. Our understanding of the payer’s history with your business

2. Our understanding of the payer’s history with our global network of 80,000+ merchants

3. Our understanding of the ideal payment timing in a given month (e.g. what dates are typically best)

4. Our understanding of when payments are typically successful for businesses similar to yours

More than 20,000 businesses use Success+ and report the following benefits:

• Recover, on average, 70% of failed payments. Retrying payments with Success+ leads to 29% fewer payment failures than manually retrying them, because of GoCardless’ machine learning model

• 70% of businesses said Success+ improves their relationships with customers

• 89% of businesses said Success+ saves them time

All our customers must enable and configure Success+ via the GoCardless dashboard. There are five configuration options available:

• Choosing which currencies Success+ should be enabled for

• Choosing the length of the retry window. E.g. Only attempt payment retries for 4 weeks

• Choosing how many retry attempts Success+ should try (note: this is also impacted by the length of the retry window you select)

• Adding a delay that tells Success+ not to attempt retries for the first X days after the first payment attempt fails

• Enabling the failure filter, which prompts Success+ not to retry payments where the chance of failure is greater than 90%

You can find more information about enabling Success+ intelligent retries here.